Toys & Games Retail Industry Overview

Companies that retail toys and games.

Summary

If a computer game were made depicting the war between specialty toy retailers and mass discounters, it would have to be rated “AO” (for adults only), given the violent thrashing the discount chains have handed the specialty players over the past decade.

Full Toys & Games Retail Industry Description

Declining Retail Prices

Retail prices for toys, games, hobbies, and playground equipment declined 25 percent between 1998 and 2005. Large mass merchandisers expand toy and seasonal merchandise departments during Christmas, and price popular toys at a loss to drive store traffic. Toy stores must match pricing to compete, and hope to generate profits on less popular and specialty toys.

Full Toys & Games Retail Industry Trends

• ABC School Supply, Inc.
• Build-A-Bear Workshop, Inc.
• Chelsea & Scott, Ltd.

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Hoover's has developed its own industry classifications to better serve its customers. These classifications are mapped to the North American Industry Classification System (NAICS) and the older U.S. Standard Industrial Classification (SIC) system. The Toys & Games Retail maps to a number of NAICS codes including:

Full Toys & Games Retail Industry Codes

• Craft & Hobby Association
  
• International Council of Toy Industries
  
• Toy Industry Association, Inc.
  

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