Sporting & Recreational Equipment Retail Industry Overview

Companies that retail sporting goods and other recreational equipment.

Summary

After years of slow to moderate growth and softening sales of athletic equipment, apparel, and footwear, the players in the sporting goods industry are looking for a new strategy that will increase spending from existing customers, as well as coax disinterested (and often sedentary) consumers into the buying game.Much of the industry's slowdown can be attributed to the decline in sports participation.

Full Sporting & Recreational Equipment Retail Industry Description

Changing Tastes

A National Sporting Goods Association (NSGA) sports participation survey shows that the popularity of various sports has changed in the last decade: camping, golf, rollerblading, and mountain biking have increased, while tennis and skiing have decreased. Among teenagers, participation in baseball and softball, bicycling, ice hockey, and tennis has dropped, and increased in fishing, golf, rollerblading, skate boarding, and snowboarding.

Full Sporting & Recreational Equipment Retail Industry Trends

• Gaiam, Inc.
• AcuSport Corporation
• Adventure 16, Inc.

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Hoover's has developed its own industry classifications to better serve its customers. These classifications are mapped to the North American Industry Classification System (NAICS) and the older U.S. Standard Industrial Classification (SIC) system. The Sporting & Recreational Equipment Retail maps to a number of NAICS codes including:

Full Sporting & Recreational Equipment Retail Industry Codes

• European Athletic Association
  
• National Association of Sporting Goods Wholesalers
  
• National Sporting Goods Association
  

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