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Companies that provide banking services such as checking and savings; deposits; loans, leases, mortgages, and credit cards; ATM networks; securities brokerage; investment banking; insurance; and mutual funds and pension funds.
Constancy has long been the hallmark of the banking industry, but the ability to adapt may be a bank's greatest asset.
The wave of mega-mergers that swept over the industry in the late 1990s and early 2000s has been replaced by the era of mega-mega mergers. When
Hoover's has developed its own industry classifications to better serve its customers. These classifications are mapped to the North American Industry Classification System (NAICS) and the older U.S. Standard Industrial Classification (SIC) system. The Banking maps to a number of NAICS codes including:
Using the 2002 Census Bureau Economic Census, Hoover's has generated an industry financial summary for the Banking industry.